Actress Amy Brenneman Honored For Her Work On Award-Winning Ad Campaign
May 8, 2013 (New York, NY) –Acclaimed actress, writer and producer Amy Brenneman was acknowledged today for participation in The Crohn’s & Colitis Foundation of America (CCFA) award-winning PSA “Escape the Stall” at CCFA’s annual Women of Distinction Luncheon at the Beverly Hills Hotel in Los Angeles.
“I hope my involvement can help spark a dialogue and support,” actress and producer Amy Brenneman said. “Someone you know – family, friends, co-workers, neighbors – is struggling with IBD right now. And he or she deserves our help. It’s time we stood up to this condition.”
The campaign, created with the pro-bono support of ad agency Draftfcb, features Brenneman, who has suffered from ulcerative colitis, and is now a proud supporter of CCFA. The campaign also includes the feet of everyday people where they spend far too much time -- in bathroom stalls.
Known collectively as inflammatory bowel disease (IBD), Crohn’s disease and ulcerative colitis affects approximately 1 in 200 people, yet less than 50 percent of people in the US are familiar with the disease. IBD are painful, medically incurable diseases that attack the digestive system. CCFA launched the comprehensive and compelling awareness campaign in order to raise awareness for these chronic illnesses.
“We are so grateful to Amy for lending her support and time to help us launch this new campaign.” said Richard Geswell, President of The Crohn’s & Colitis Foundation of America. “Our hope is that Amy’s personal story and presence inspires others to spread the word.”
The Crohn's & Colitis Foundation of America (CCFA) is the largest voluntary non-profit health organization dedicated to finding cures for Inflammatory Bowel Diseases (IBD). CCFA’s mission is to cure Crohn's disease and ulcerative colitis, and to improve the quality of life of children and adults who suffer from these diseases. The Foundation works to fulfill its mission by funding research, providing educational resources for patients and their families, medical professionals, and the public, and furnishing supportive services for those afflicted with IBD. For more information, visit www.crohnscolitisfoundation.org, call 888-694-8872, like us on Facebook, find us on LinkedIn or follow us on Twitter.
Contact: Erin Stoeber, firstname.lastname@example.org or 646-943-7458
Crohn's & Colitis Foundation
The Crohn's & Colitis Foundation's mission is to cure Crohn's disease and ulcerative colitis, and to improve the quality of life of children and adults affected by these diseases. The Foundation ranks third among leading health non-profits in the percentage of expense devoted to research toward a cure, with more than 80 cents of every dollar the Foundation spends going to mission-critical programs. The Foundation consistently meets the standards of organizations that monitor charities, including the Better Business Bureau's Wise Giving Alliance (give.org) and the American Institute of Philanthropy (charitywatch.org).